It’s easy to be a sucker for a good pair of sunglasses. (They’re just so damn fun.) Luckily, getting your hands on a pair of show-stopping sunnies has never been easier, thanks to the Internet and its plethora of eyewear shops. All of the best sunglasses to buy online are at your fingertips, so get perusing and see which pair strikes your fancy.

Picking out the perfect pair from behind a computer screen may seem like a daunting task, but with many stores offering virtual try-on features, it’s never been easier to see yourself in a fresh pair of sunglasses. We’ve also included a variety of multi-brand retailers, household-name glasses brands, and up-and-coming, independent lines, so there’s something for every face shape and taste. You already know that we’re all about sun care here at Allure, so don’t forget to check that your new specs have UV protection before adding them to your cart.

Once your new pair (or pairs) of sunglasses arrive, pop them in your beach bag, slather on a healthy dollop of your favorite sunscreen, and make the most of the rest of these hot summer days.

Our Top Picks

  1. This Store Has Everything: GlassesUSA
  2. Designer Destination: Sunglass Hut
  3. Best Budget: Target
  4. The Bespoke Collection: Illesteva
  5. Tried-and-True Picks: Warby Parker
  6. TikTok-Approved: Quay Australia
  7. For the Trend Setters: Poppy Lissiman

Why we like it: Whether you’re looking for high-quality frames from brands like Ray-Ban or designer sunglasses à la Gucci, GlassesUSA has you covered. The online glasses shop is more popular for its traditional eyeglasses and prescription lens options, but its also filled with top styles from designer brands and affordable picks that cost as low as $20.

Ray-Ban RB2132 New Wayfarer

Why we like it: As its name suggests, Sunglass Hut’s biggest claim to fame is, well, its abundance of sunglasses. But what makes this shop so special is its extensive list of luxury brands — Versace and JW Anderson, anyone?

Persol X JW Anderson PO0649

Why we like it: Target’s affordability in the sunglasses department really can’t be beaten. Most of the sunglasses from its in-house lines go for $15 or under, so you can safely try out a new, trendy frame without breaking the bank. Target also stocks a couple of premium designer brands on their site, so you can pick up a pair of Coach, Ray-Ban, or Oakley sunglasses if you’re in the mood to invest.

Universal Thread Tortoise Shell Round Sunglasses

A New Day Rectangle Sunglasses

Why we like it: Considering that Quay Australia is one of the top-trending eyewear brands on TIkTok and it’s the former official eyewear partner of Love Island, this brand is inarguably one of the coolest places to shop for new sunnies, period. Not only is Quay stock-piled with fabulous sunglass frames, but it’s also a great spot to pick up a variety of sunglasses styles for under $100. There’s even a buy one, get one free section on the site, so you can add two pairs of sunglasses to your collection for under $100.

Quay Australia High Key Mini

Quay After Hours Sunglasses

Why we love it: Warby Parker may be best known for its regular glasses, but the brand makes a killer pair of prescription sunnies as well. If you’re already madly in love with your standard pair of Warby Parkers, chances are the brand makes a UV-protective version of the exact same pair of frames. For Warby Parker first-timers, most of their stock is available for free home try-on, so you can order five pairs to try on IRL before committing to a purchase.

Why we like it: Urban Outfitters is another spot that gives you permission to try out a pair of funky frames without cashing an entire paycheck on them. The ultra-trendy retailer is stocked to the brim with rimless Y2K-esque frames, ’90s-inspired designs, and chunky candy-colored glasses galore. Most of the pairs go for around $20, but you can also get a unique pair of vintage deadstock sunglasses for around $25.

Urban Outfitters Urban Renewal Vintage Scuba Shield Sunglasses

Urban Outfitters Fallon Sunglasses

Why we like it: At this point, it’s genuinely impressive if you haven’t heard of EyeBuyDirect. This multi-brand retailer is an online mecca of reasonably-priced glasses and sunglasses. Its massive selection of styles includes its own line of frames, plus offerings from premium brands like Oakley and Ray-Ban. EyeBuyDirect is also a great spot to pick up an affordable pair of prescription sunglasses, just be sure to get an up-to-date prescription from your optometrist before ordering.

Why we like it: Nordstrom’s massive selection of sunglasses has a pair for every personality and budget. Pick up a pair from favorite designer brands like Prada and Tom Ford, or sort by price from low to high and snag a pair (or two) for as low as $9. P.S. While you’re browsing, don’t forget to check out Nordstrom’s top-tier beauty section, which is stuffed to the brim with award-winners and Allure editor favorites.

BP. 50mm Cat Eye Sunglasses

Prada Runway 49mm Rectangle Sunglasses

Why we love it: Le Specs has been a major player in the global eyewear fashion market since its founding in 1979. The Australian brand effortlessly walks the line between classic and cutting-edge, and its shades have been spotted on celebs like Beyoncé, Lady Gaga, Rihanna, and the Hadid sisters. Test out different frame shapes and colors using the virtual try-on feature and you’ll be ready to order one of the brand’s signature styles in no time.

Why we like it: Goodr’s affordable frames are designed for activity, but that doesn’t mean you can only wear them during a run. All of the brand’s glasses are performance-grade, but they’re stylish enough that you can wear them out post-workout and no one will know that they live next to the deodorant in your gym bag. The best part? The most expensive pairs Goodr makes, the Wrap G biking sunglasses, are only $45.

Goodr Bosley’s Bassett Hound Dreams

Goodr It’s Not Black It’s Obsidian

Why we love it: It’s easy to spot Crap Eyewear’s vibrant kiwi Supa Phreek sunglasses from a mile away — it’s significantly more difficult not to add them to your cart the second you see someone on the street looking cool as hell in them. The brand’s HQ in Los Angeles is a mile from the beach and its sunny, showy designs reflect that. Crap is also certified climate-neutral and all of its frames are made with bio acetate, a biodegradable, plant-based material. Order a pair, lay out a beach towel, and commit to the lifestyle baby.

Crap Eyewear The Supa Phreek

Crap Eyewear The Heavy Tropix

Why we love it: Every pair of Illesteva glasses are made from hand-mixed acetate by artisans in Italy and France, which is why no two pairs are exactly the same. The brand’s statement sunglasses are an investment, but the premium craftsmanship and attention to detail that goes into each pair assure that you’ll be turning heads in these frames for years. 

Why we love it: Sifting through the plethora of sunglasses styles on any site can be a challenge, which is why Aperçu Eyewear boiled it down to three essential frame shapes: Le Rond (round), Le Carré (square), and Le Chat (cat-eye). Once you have a shape in mind, all that’s left to do is to select a color from their curated selection of colors, including red wine-drenched Bordeaux, warm amber Cognac, and creamy Ivoire.

Aperçu Eyewear Le Carré

Why we love it: Elisa Johnson’s namesake brand is all about her — which is a good thing, we promise. The fashion influencer turned designer (also daughter of basketball legend Magic Johnson) wanted her accessories line to represent her journey from LA girl to NYC-based fashion designer. The result? Unique, designer-quality eyewear for under $200 a pop. 

Why we love it: If you’re in the market for a sporty-chic bag or pop-arty pair of sunglasses, Poppy Lissiman is the e-commerce site for you. The brand’s designs are fun, bold, and frequently inspired by the 90s and early aughts. Even when the frame shapes are classic, the brand jazzes it up with a funky, crimped edge or an unexpected frame color.

Why we love it: If a pair of square-framed tortoise aviators with light amber lenses showed up on your Instagram feed or FYP recently, chances are they were a pair of Vehla’s Dixie sunglasses. These retro-inspired frames are everywhere right now, but the brand also carries a number of other designs riffing on the classic aviator glasses shape.

Why we love it: Valley Eyewear’s sunglasses are on the pricey side, but if you’re willing to pay for borderline-goth drama, these frames deliver. This Australian brand regularly collaborates with creatives across artistic fields — it even produces a series of short films highlighting its collaborators’ projects and announcing collections.

Valley Eyewear A Dead Coffin Club Zero


Now that you can see clearly, check out more essentials from the Allure Summer Shop:



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