Lana Rozenberg, DDS, a New York City-based, board-certified cosmetic dentist, previously recommended Plus White‘s 5 Minute system because it causes “very little [tooth] sensitivity, [and they’re] less expensive than the strips but a bit easier, due to the trays,” she said. You’re not limited to the trays, however — you can also use a Q-tip or toothbrush if that’s easier.

Colgate Optic White Express Teeth Whitening Pen

Moon Platinum Advanced Teeth Whitening Pen

Colgate’s conveniently-packed Optic White Express Teeth Whitening Pen is perfect for special occasion prep. The brand claims you’ll see whiter teeth in just one day — more specifically, after three applications — but, as always, the results are better with continued use.

Shack, click, and brush. That’s all it takes with Moon’s Platinum Advanced Teeth Whitening Pen (which was co-created with Kendall Jenner), which is formulated with urea peroxide to be gentler on teeth, light-reflecting pigments for a brighter smile, and a blend of botanical extracts (lavender oil, strawberry, honeysuckle leaf) to cleanser, whiten, and soothe.

Best Amazon Prime Day 2023 Whitening Toothpaste Deals

Supersmile Professional Teeth Whitening System

Sensodyne Extra Whitening Toothpaste for Sensitive Teeth (3-Pack)

Supersmile Professional Teeth Whitening System pairs together a whitening toothpaste with a “whitening accelerator” that’s supposed to be used in conjunction while brushing your teeth with a dry toothpaste for the usual two minutes. This potent combo utilizes Calprox, a proprietary formula of encapsulated calcium peroxide, to remove stains and whiten teeth.

Sensodyne‘s products, as their names suggest, won’t inflame sensitive teeth. Extra Whitening Toothpaste polishes away surface stains with potassium nitrate and sodium fluoride, while protecting teeth against cavities and tartar buildup.  

Colgate Optic White Advanced Teeth Whitening Toothpaste (3-Pack)

Davids Sensitive + Whitening Premium Toothpaste w/ Nano-Hydroxyapatite

Colgate toothpaste has picked up numerous Best of Beauty and Readers’ Choice Awards, so you know it’s trusted by just about everyone. Pick up a 3-pack of the Optic White Advanced formula on Prime Day for $9 because nothing’s worse than running out of the essentials and having to run to the drugstore.

Davids is a “natural” toothpaste brand that stands out for a few reasons. Not only are their aluminum tubes extremely chic, but each tube also comes with a metal “key” that ensures every bit of toothpaste is squeezed out. Plus, in addition to the brand being made in the USA, 98% of its ingredients are also of USA origin (an important distinction).



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