So, what makes this new launch different? I spoke with the founder of Supergoop, Holly Thaggard, for the answers. “The formula is exactly the same in both hues, so the only real difference is that Golden Hour gives off a slight glow in its tint while the original, Sunrise, is more of a champagne finish,” she says. The founder adds that this launch is really for its beloved fans. “The Supergoop community repeatedly told us how much they loved the original Glowscreen formula, so we were excited to expand our lineup even further by offering another warm, wearable shade that we know our customers will love,” she tells Allure.
I have been using Golden Hour for a few weeks now prior to its launching. At first swatched, I was a bit worried that the tint would be too dark for fairer complexions. To ensure it worked across all skin tones, I took my sample through the Allure office and made everyone test it out, confirming that the hue does work on everyone. Thaggard also confirmed this, noting, “because the formula is so sheer and blendable, the bronzey hue works beautifully on a wide array of skin tones.” It’s true — this formula melts into skin, leaving behind the most beautiful sheen of dewiness with zero white cast.
Commerce editor Sarah Han, who has fairer skin, said that Glowscreen Golden Hour gave her the healthiest glow she’s ever witnessed on her complexion. “I’ve always shied away from self-tanners (maybe one day I’ll have the guts!) and this SPF warms up my skin tone beautifully and produces similar results without any commitment.”