Fashion week may be over, but that doesn’t mean the fashion shows are. Burberry showed its Autumn/Winter 2023 womenswear collection in Westminster, London on Friday, March 11th, 2022. The house tapped Gigi Hadid to walk the runway, and she did so with a very dramatic hair change. No, she didn’t chop her hair into a pixie cut or a bob, but she did swap her usual dirty blonde hue for an almost-white platinum blonde.  

So many questions run through my head when I see someone go this light. How is her scalp feeling? How long did the bleaching process take? Is this a really good wig? Where can I get it? As someone who has had dark brown hair their entire life (with the exception of a few highlights here and there), I’m wondering how long Hadid will want to keep it this hue, given the maintenance. Root touch-ups are going to be a frequent necessity if she wants this exact look. But then again… she could also let her natural darker roots grow in before going back to a richer blonde. Whatever she decides to do, she’ll be in the hands of extremely talented professionals who know how to make her look great.

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